Anonymous says:

While reading this I was thinking about the product I was a distributor for. They had a descent website but the one I actually used was put together by a very successful team that had a huge down line, it too, was ‘cookie-cutter’. They had there own website for marketing sales tools for the product which were the same ones sold by the MLM, sometimes even a better deal. Anyway, I had their website and it was first class, interactive and people signing up through my ste would be credited to me. I got 5000 business cards for $147 which were printed on nice card stock, glossy and very attractive. I had oter things as well. Anyway, none of it gets you any business if no one knows how to get to your site. I figured if I passed out those 5000 business cards andgot some people to meetings that I would getat least 20 productive people and I’d be on my way. Well, it didn’t happen and people above me were leaving. It’s hard to do it the old fashioned way. With the Internet world and mentality people’ attention span is too short and they’ll lose interest before the night of the meeting. Everything is INSTANT GRATIFICATION so another way to find people is imperative. Also, consider that when A-Way started they were about the only one’s doing MLM so IF you heard about MLM it wasmost likely Them. Now we got have them coming out of the wood work and I would venture to guess that many are here for the ‘quick buck’. They’re just going to throw mud on the wall and see what sticks and get all they can in five years and then do something else or maybe even try another MLM venture. I know for a fact that this has been done. I’ve met people that have moved their down line to another MLM and had instant success. People see that success and get REAL fired up. Unfortunately they didn’t check ‘behind the curtain’ to see whow that ‘success’ was generated. My point here is this, since there are so many MLM’s out there and some don’t have proper tools, as the above product appears not to have’ then mny people are going to be approached by a half-cocked presentation of MLM. They will have developed a bad taste in their mouths because of this and then your opportunity is going to be an ‘also ran’, no matter how well you pitch it and no matter how well the organization is set up. This was true YEARS ago before we had so many MLM’s out here and it will only get worse. “Is this one of those pyramid scams”? I’m tired of that. The concept works but getting ‘believers’ can be tough. What was once tough is now even tougher. How do you make an impression? I have never even heard of this company before reading this article and I would have to scroll back up to Bronwen’s article to remind myself of their name. I know it starts with an ‘X’ but then again, so does Xango and the only reason I remember their name is because it starts with an ‘X’ and rhymes with ‘mango’ and I love mangos! Anyway, the old way is too tough and people need to plug into an ‘Attraction Marketing’ type system because it finds people already looking for an opportunity. Let the machine (computer-Internet) do the repetitious work to find people who are interested in hearing about an opportunity. Save the ‘human touch’ for those people and TOUCH THEM!

As far as ‘caffeine’ health drinks are concerned I really think they will be competing with the ‘Monster’ drinks you see in the coolers at the gas stations. People tha drink those don’t seem real focused on health. The ‘health’ crowd are all about ‘natural’ these days. “Is everything in this drink healthy and beneficial to me” are the kind of questions you’re most likely to get about the product. I think a caffeine based product is something somone is trying to put to gether to just ‘throw their hat into the health beverage ring’. They want a piece of the action but aren’t really investing any money into Research and Development. We have other companies traveling from the Arctic Circle to the Amazon, scouring the earth, for the most nutritious and beneficial ingredients they can find. Compare that to caffeine. You can do your own homework by just discussing this with a salesperson at any vitamin shop. They’re actually quite knowledgeable, I discuss things with them all the time. Also, we’re real lucky in this day and age because we have the Internet and we have Google. Just Google “Health Benefits Of Caffeine” and then Google the same with any of the natural ingredients in any ‘natural’ health beverage. Do a side-by-side comparison and then you be the judge. Actually it’s even more simple that that. You have ‘decaf’ this and that but do you find any beverages where they INTENTIONAALY pulled out the vitamins or nutrition? Can you imagine: “Vitamin C free Orange Juice”? Coffee naturally has caffeine and orange juice naturally has Vitamin C. One beverage has a version where they pull out a specific ingredient and the other doesn’t. There’s a reason for this and it’s more than just ‘staying awake’. Besides, Vitamins don’t make you stay awake, they can actually help you get a good nights rest where you fall into a deep sleep. I believe they call it the ‘Delta stage’ where you get REM’s or ‘rapid eye movement’ which means you are having dreams. You need that stage to have a fully rested sleep. Regardless, whatever path you choose in MLM you need to find people to be successful and generating free leads can help you become successful because you are looking for people that are already looking for an opportunity. This will allow you to move ahead with a product like this without a general focus on health which, I think, would be a wrong move because people into health aren’t real big on caffeine. They may like their lattes now and then but I don’t think you’ll sell them on a ‘caffeine laced’ health beverage.